Job Description Template for:

Research

Years of experience: 2 - 5 years
Education:
  • Bachelor's Degree in Marketing, Statistics, or related field.
Responsibilities:
  • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations.
  • Understand business objectives and design surveys to discover prospective customers’ preferences.
  • Compile and analyze statistical data using modern and traditional methods to collect it.
  • Perform valid and reliable market research SWOT analysis.
  • Interpret data, formulate reports and make recommendations.
  • Use online market research and catalogue findings to databases.
  • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation.
  • Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct.
  • Remain fully informed on market trends, other parties researches and implement best practices.
Required Skills & Qualifications:
  • Proven market research analysis experience.
  • Ability to interpret large amounts of data and to multi-task.
  • Strong communication and presentation skills.
  • Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office.
  • Search engines, web analytics and business research tools acumen.
  • Familiarity with CRM programs.
  • Working knowledge of data warehousing, modelling and mining.
  • Strong analytical and critical thinking.


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