Job Description Template for:
Digital Marketing Manager
Years of experience: 5 - 8 yearsEducation:
- Bachelor's degree in Marketing, Business Administration or related field
- Hold responsibility for planning and budgetary control of all digital marketing
- Translate business goals into digital marketing objectives, creating and communicating marketing targets/ briefs.
- Drive digital marketing best practices and standards within the organization.
- Evaluate customer research, market conditions and competitor data
- Review new technologies and keep the company at the forefront of developments in digital marketing
- Develop and manage digital marketing campaigns
- Devise strategies to drive online traffic to the company's website
- Manage online brand and product campaigns to raise brand awareness
- Manage the redesign of the company's website
- Track conversion rates and make improvements to the website
- Utilize a range of techniques including paid search, SEO and PPC
- Improve the usability, design, content and conversion of the company's website
- Oversee the social media strategy for the company
- Previous experience in a similar digital marketing role
- Experience in ecommerce, Email marketing, and social media
- Experience managing PPC, SEO and Affiliate programmes
- Strong understanding of current online marketing concepts, strategy and best practices
- Deep knowledge of Google Analytics
- Excellent English language, both written and spoken.
- Excellent communication skills
- Ability to effectively collate, analyze and present information
- Ability to meet deadlines
- Great analytical skills
- Great leadership ability
- Good time management skills
- Quick Learner
- Qualified member of the CIM or equivalent is a plus
Learn how these templates and many other features in SocialDice can help you improve and optimise your recruitment process
